TOTAL_ASSETS DURATION
Gene Ross San Francisco, Ca
SCROLL

Cruise

OVERVIEW

With the spirit of a startup and the resources of a Fortune 500 company, Cruise is gearing up to be one of the world\’s leading autonomous vehicle companies. Backed by GM, Honda and SoftBank, and with companies like Waymo, Uber, and Tesla hot on their heels, Cruise plans to launch its service in 2020.

To achieve its ambitious goals Cruise wanted to put a flag in the ground and tell their story. So they asked Ueno to help beef up their online presence, with an emphasis on local communities where they'd be operating, and on appealing to the very smart people they want to hire.

cruise
cruise
cruise
cruise
TAP to explore
asset
asset
video-stand
video-stand
video-stand
video-stand
asset asset

More
Selected
Work

@ueno.co

Twitter Vision

Art Direction, UX & UI, Motion

READ MORE
@ueno.co

Trade Republic

Creative Direction, UX & UI, Motion

READ MORE
@ueno.co

Better Web

Art Direction, UX & UI, Motion

READ MORE
@ueno.co

SiFive Web

Art Direction, UX & UI, Motion

READ MORE